
Seeds for Change: Supporting Asheville’s Rebuild
Blue Ridge Haze Auto was never just about growing a premium citrus hash strain. It was about helping rebuild a city. Through our Seeds for Change initiative, 100% of proceeds went directly to Beloved Asheville, supporting recovery after Hurricane Helene. One powerful plant. One powerful purpose.
When Hurricane Helene swept through the Blue Ridge region, it left a deep scar on the city of Asheville. Homes were lost, lives were turned upside down, and the soul of a vibrant community was shaken. But from the ruins, something powerful is beginning to grow.
One year later: Donation to Beloved Asheville
Now, one year after the floods, we are proud to share the results. Sales of Blue Ridge Haze Auto generated nearly $1,500 in proceeds. To maximise the impact, Zamnesia matched that amount, bringing the total donation to $3,000.
These funds have been donated to Beloved Asheville, a grassroots non-profit known for its community-driven approach to tackling housing, food access, and rebuilding challenges. Their hands-on work continues to make a real difference for residents still recovering from the devastation.
“This donation is about standing with Asheville,” said Nick Avé, General Manager at Zamnesia. “From the moment we launched Blue Ridge Haze, our customers knew their purchase would directly help the community rebuild. Matching the funds was the natural next step, reflecting our commitment to giving back to a place and people we deeply respect.”
Blue Ridge Haze: a strain with a purpose
We introduced Blue Ridge Haze Auto, a cannabis seed that captures the spirit of resilience and growth. From the very beginning, we pledged that every purchase would directly support local recovery. Growers across the U.S. and Europe embraced the strain, knowing their cultivation would help make a difference in North Carolina.
Why we did this for Asheville
Photo Courtesy, STEPHAN PRUITT PHOTOGRAPHY/ FIASCO MEDIA
With our US facility being based in Asheville, we have become a part of this vibrant community, and it feels like home. When the devastation of Hurricane Helene struck, we knew we had to give back to the city that has embraced us. Our initiative is a testament to our gratitude and commitment to aid in the city's recovery and growth. This initiative is not about profits but about harnessing the power of the community.
Growing More Than Seeds
Blue Ridge Haze Auto is about more than cultivation. It represents gratitude, solidarity and the power of community. By partnering with Beloved Asheville, we support an organisation that embodies everything we stand for: justice, equity and transformation driven by the people themselves. Their work goes beyond rebuilding homes as it is about creating futures filled with hope and opportunity.
With every seed grown, you are part of this effort. Your grow becomes more than a harvest because it contributes to the strength and resilience of a community rising after disaster. Together we have shown that one seed can carry a powerful purpose and that when growers unite with passion, the results reach far beyond the garden.
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